Nitty Gritty works with brands to develop creative strategies and implement them. We also offer brands in-house workshops and training on digital marketing and social media.

We are able to coordinate a range of services including strategic consulting, web development, design, social media marketing and campaign management.

We’ve worked with varied clients from large corporates, not for profits, medium sized enterprise and neat start-ups.

If you’re at a crossroads with your brand’s digital efforts, drop us a line – we love to chat over a coffee or two and explore the possibilities in the digital space with you!

“We help brands realise business goals through strategic digital communications.”


We help our clients to move with current consumer trends to build effective digital communications that fulfill business goals.

Workshops & Training

We offer training for individuals and in-house workshops for brands on digital strategy and social media.

In-house Workshops

In-house sessions are designed for private enterprise, corporations and agencies wanting to workshop digital strategy, plan content strategy, or simply to learn about current digital trends and best practice. Workshops are tailored to specific brands or industry verticals. Learn more

Individual Training

Our training sessions cater to individuals interested in learning more about online trends, social media, digital strategy and practical application of skills that can help with building brands online. If you’re interested in updating your online marketing skills or exploring possibilities for brands in the digital space these sessions are for you. Learn more


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testimonials / endorsements

  • “Nitty Gritty provided a social media plancentered around Facebook for The William. In particular, a targeted campaign with Craft Victoria has generated a number of leads since launching. The main benefit I am finding with our social media plan is it’s a great platform for me to communicate with purchasers regarding construction and up dating them about the project. Nitty Gritty has been able to assist us in achieve this and working with them has been a very pleasurable process.”

    - Danielle Ashworth, Head of Sales and Marketing, Hengyi Australia

    “Kat worked with the Zoo to help us develop our digital strategy. She masterfully educated many staff about the opportunities that we could harness through a clear digital strategy. She has both a creative and strategic approach to communications, a rare breed in this industry.”

    - Jacquie O’Brien, General Manager Communications & Stakeholder Relations, Zoos Victoria

    “Music Victoria is the contemporary music industry peak body for Victoria, Australia; established to support the contemporary music industry across all genres. Music Victoria has engaged Kat as a consultant and workshop facilitator and we have been impressed with her professionalism, enthusiasm and knowledge in the areas of social media and digital marketing.”

    - Bek Duke, Project Officer, Music Victoria

  • “Nitty Gritty were integral to the relaunch of the Friends of
    Couture website, blog page, Facebook and Twitter account. The changes
    implemented generated outstanding sales results and a greater, more
    interactive experience for the Friends of Couture brand and it’s customers in the online arena.”

    - Nicole Donegan, National Sales Manager, Friends of Couture

    “Nitty Gritty helped to develop and promote the Friends of Couture brand; theecommerce strategy and blog have greatly improved Friend’s of Couture’s online presence resulting in increased online sales.”

    -Jo Cesare, Head of Fashion Design, Friends of Couture

    “From initial meetings to the delivery of these sessions, Kat’sproject management was of an outstanding standard, both in her professionalism and competence in getting this project off the ground.”

    The ACF was incredibly happy with the material presented in the sessions and the care and patience displayed to all tenants who attended the workshop.

    - Mirella Zangedu, Leasing and Tenancy Manager, Abbotsford Convent Foundation

contact us if you would like a case study


Best of July

Image via Design Sponge. 

Here are our favourite reads from last month, enjoy! 

- Click-bait the new 'paid likes'; with so much content being generated, so many publications are relying on...


nitty gritty link love

Best of May

Image via mayaangelou.com

May is out! As we're speeding towards the second half of the year, we recommend taking sometime to read the below articles that got our attention in May. 

- It's...


Maya Angelou

Best of April

Image credit: Corrine Klug

Another big month has rolled around here! Hope you enjoy our links!

- Virgin.com have used big data to shape their new online presence, read how the data has allowed...


Best of April - Link Love

Contact us

Lvl 3/218
Johnston St
Fitzroy, 3065


+61 3 9417 7439

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